I hate to break it to you, but small businesses are at risk of being hacked, and it’s probably higher than you think.
To improve your off-page SEO, there is one basic key: get links or citations from other websites. The more credibility, the better.
Recently a lot of operators have asked me the question, "Should I have a mailing list?" Our answer is that, if you have the time to use it...absolutely!
Thinking about using videos for your tourism business? Good. If you aren’t, reconsider your decision.
If you are a tour operator, having a website is pointless unless it’s producing some sales. And the sad truth is that many times, that’s just not the case.
[Guest post: This post was written by our former sales and business development extraordinaire, Nick Wilson. He dedicated endless hours scouring the web, analyzing 1,000+ websites — coming across the good, the bad and, sadly, the ugly. And this post, as you have probably guessed, is about all those that didn’t make the grade to get […]
If you read part 1 of this series, you know that there’s no point in having an aesthetically beautiful website if you don’t have a great value proposition. A quick refresher: value proposition underpins any successful tourism business. It’s about developing and delivering an amazing and unique concept that will make your tours stand out […]
[Guest post] Please welcome Caitlin Roxburgh. She is Marketing and Communications Manager at Booking Live. Booking Live provides online booking software to the activity industry. Based in the UK, Booking Live works with a number of clients, both nationally and internationally. To find out more about Booking Live, head to www.bookinglive.com or email Caitlin via talk@bookinglive.com. Click Me, […]
Low season: two words that will make even the most established hostel owners shiver in their boots. Unfortunately there is no way around the sad truth that running a hostel has its seasons, and sometimes you just won’t rake in enough tourists to keep your beds full. There is hope though, and if you’ve found […]