Here are some well-kept secrets that TripAdvisor's top tour operators most certainly don’t want you to know about.
Word-of-mouth advertising is the "social proof" that consumers will rely on. Social media is no more than millions of people sharing their recommendations.
If you put in the time and effort to improve your TripAdvisor listing, you will reap some serious benefits for your tour business.
[Guest post] Please welcome Julia Barrero, marketing extraordinaire at Xola. She was kind enough to share some great insider’s tips with us to see if all that hard work spent on your social media campaign is really paying off — check out her article to find out! Social media killed the marketing star Ah, social […]
[Guest post by Yuri Shub] Please welcome Yuri, blogger and online marketing expert. He has been kind enough to share some information about something we all know and love — Facebook! We found his post very insightful and we are sure that you will too! I traveled to Prague in 2015. I’m usually pretty organized, […]
I received an email the other day from someone who was perplexed. Why didn’t TripAdvisor accept their multi-day tour company? This is a common occurrence, with operators around the globe being rejected around the world. But if companies like EscapeGoat, Sawtooth Adventure, Mike’s Bike Tours and Laxnes Horse Farm can do it, this means there’s […]
[alertsnippet] Quick tip for this video! Do you have Twitter integrated with your Instagram account posting photos up? Great! Did you know there’s a right way and a wrong way to do this? In this video, I just wanted to show you a mistake that most local tourism businesses are making with their Instagram accounts. […]
[alertsnippet] In the past videos about Yelp, you’ve seen why you need to be listed and how to make a great profile. Now, you can learn how to make the best use of Yelp so it actually works in your favor. 1. Sell vouchers and gift certificates. Did you know that you can actually sell […]
[alertsnippet] Has Facebook stopped showing your posts to your followers? You’re not alone. Many tour operators are now struggling to figure out how to make FB work – but what if you could change just one thing in your strategy and improve your sales just from doing that? To help you with it, we asked 5 tour […]