A tour guide with a mircophone speaking to a group of tour guests

A great guide is key to offering the best tour experience possible. But when it comes to hiring, what qualities and qualifications should you be looking for?

A hand holds a pile of books.

Enjoy our list of must-read books for tour operators. References to improve or sell more tours, how to be more sustainable and much more.

man wearing mask with eiffel tower

A lot of money is invested in travel and as such, guests have high expectations. So, how do you provide high-quality service without a visible smile?

Shadow of a person jumping over a crystal ball

This year's Arival 360 has gone virtual, the great people behind TripSchool have an entire day at the conference dedicated to tour operators and guides.

two girls crossing a busy city street in black and white

How to earn money by giving tours away for free. It might sound counter-intuitive but it might be just what your business is missing. Learn how it works!

Mountain road with a sign warning the road will curve

With the world in various stages of reopening, it's time to consider how you can keep your guides and guests safe. You need them all to feel comfortable in order to remain open.

person in yellow raincoat looking at volcano in the distance

You’ll never be prepared for everything that will happen but there are loads of things that you can do now to be better placed for whatever may occur.

Foxes fighting

We all have different favorite tours, different locations, and different reasons for choosing them. Still, our staff survey revealed some things that your tour company can do to maximize your business.

angry monkey screaming

There is an immense collection of research about what is best practice in dealing with difficult customers but how do you turn them into a loyal traveller?