Travel brands are using video marketing to sell their tours. Follow their lead and bring videos to your tourism marketing strategy.
One tour operator got a 10x return on his Facebook ad campaign that ran for just $2 a day for a month. Here are his tips for tour operators.
With an Instagram Story, you can share “in the moment” content by posting several photos and videos in real time or by uploading a curated story later.
Want to create a video that shows off what you offer? Follow these tried-and-tested techniques that will get your tour company the attention you’re looking for.
IGTV allows you share parts of your tour with your audience. With it, you can go deeper into what makes your tour special and share it with your followers.
55 percent of consumers trust user-generated content over other forms of marketing -- and it’s something OTAs and tour operators can use to their advantage.
There is a strategy available that will allow you to increase the number of people who see your posts without paying to “boost” them: video content.
The greatest tour and activity operators are those that combine a passion for the game of business with a passion for being the best at what they do.