A group of people walking together while a woman takes a group photo with a selfie stick

A tour operator with perfect tours and no customers isn't running a successful business. We show you how to get people to start traveling with you.

One woman in a white dress on a bike holding on to the arm of another woman in a blue button-up shirt on another bike

Explore some relatively simple ways to improve your guest’s time on your tours that won’t cost your business a lot of extra money.

Brussels market square with two people walking through it

Tourists are looking for local and authentic experiences. We show guides how they can provide those.

Old style map of Europe with pins in locations connected by string

Improving customer experience is key to upselling and growing your tourism business.

Looking up to the tops of trees with the sky between them

Whether you're starting your tour business or have been at it for years, you need to know who your ideal customer is. Here are our tips for finding them.

A woman looking out at a field while holding her hat

Solo traveling is the future. How can tour operators work with this new style of tourist? By following these tips!

Group of people standing in front of a snowy mountain with a guide pointing out something out of frame

Getting your guests excited for your tour is a skill. Here's Drew Renner's top advice for setting the tone for an epic tour.

Two silhouettes climbing a hill at sunrise or sunset

Managing tourist expectations can be difficult. Here are 7 easy ways to keep all of your customers happy.

3 women of different ages walking away from the camera down a wooded path

Different generations have different travel needs and desires. This article shows what you need to know when selling your tours to them.

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